Website Design Bangalore |
Why
Your Website Is Losing Attention And How To Prevent It?
Are you losing out visitors to your website? Your business site is
not getting enough attention? You are very upset because you had an
excellent ranking and you were receiving a lot of relevant traffic
that was even generating leads, emails, phone calls, emails, and
sales. But suddenly your website is not getting attention and you are
alarmed. Now you check your ranking to see that it has seriously gone
down. You don’t need to panic because a web
development company in Bangalore can
definitely do something about it.
The reasons why your website could lose attention?
A lot of people contemplate that website creation is simply a design
but a genuine design has a specific discipline and a lot of
perfection. Apart from design, catchy and proper content placement
also plays a very important role. Take a look into the details of why
your website is losing attention and how you can get rid of it:
1. Outdated design
Every book is judged by its cover, its true for even for websites.
Visitors do not tend to visit a website that has old design format
because they find the design uneasy. As a solution, you can opt for a
facelift from a professional website design company. These days there
is no space for basic HTML designs, you need to implement the best
knowledge to design an appealing and technically strong website.
2. Content is improper
Content is king and the kingdom depends on the ruler. Web design is
not only about pixels, images, colors, and high definition graphics.
Content, the kind of text also plays a major role. Too much or too
little content is not acceptable, try to fit optimum content and it
should have a quality. Content that would be placed must not have
typos and grammar errors. Use professional and larger fonts so that
people find it easy to read.
3. The navigation structure is not clear
Visitors have to land on a website and keep looking for a piece of
information. There are websites that are so complicated and the
navigation options are not user-friendly at all. Bad navigation
repels visitors and is also harmful to SEO. The best thing to sort
out this issue is to hire the best team of designers who have
knowledge about it. The designer must keep himself in the visitor’s
shoe and then create a user-friendly navigation. Consider the user
needs and restructure the navigation.
4. Your website depends on old plugins
Visitors do not have the time to install outdated plugins to read the
sales content. It’s best to use HTML 5 for all animations and
videos so that users get an all new and better experience. There
would be users who would not watch the videos, for them add a
transcript, a summary, and notes.
5. Auto-play videos in your website
Visitors generally tend to click the ‘Back’ button when they come
across an auto-play video. Then this is definitely something that
repels visitors. In today’s time, people enjoy freedom and
flexibility, they would like to choose what kind of content they
would access and consume.
6. Obtrusive registration requirements
Gated content definitely helps to drive sales but restricting the
registration requirements directly affects, lowering the conversion
rate. While creating the registration, judge whether the fields you
add are necessary or not.
7. A slow loading website is unacceptable
The world is fast and it’s getting faster day by day, therefore a
slow loading website would lose out relevant traffic. Most of the
consumers wait for 2 seconds for the website to load and they abandon
a site that takes more time. If your site is facing the issue, work
on and optimize the page loading time.
8. Call-to-action missing
According to a research it has been seen, almost 80% of normal B2B
websites miss the call-to-action button. This is all about not
mentioning about the sale and it definitely repels visitors. It is
important to prompt your customers to take an action and this can be
done with a compelling call-to-action button.
Final words
Some of the other reasons are not using the ‘exit intent’
technology, the website is not responsive, your content fails to live
up to the landing page promise and product benefits are not clear.
Now that you know the reasons why your website is not getting enough
populated, you need experts to work on if your site is facing any of
the issues. There are so many reputed web
design companies in Bangalore that offer
all types of the solution including redesigning. Make sure your
website is in expert hands.